The celebration, which has become a hallmark of Uzhhorod, is traditionally held on Youth Day (June 28). The main aim of the organizers is to draw public attention to the importance of family values. As an added bonus there are interesting contests and a lot of fun. The celebration program also provides a vivid motorcade wedding rally, a photo shoot with the participants and a concert with entertainment programs. As part of the event the celebration includes a “Bride’s Dance”. All funds raised by the event go to charity.